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5 Reasons to Register for ACMA’s National Catalog Forum Right Now



1. Registration Limited – but Still Available
Our venue’s space is limited, so don’t miss out – register today; click on the link below.. 



 2. An Unforgettable Program

Click the link below to review the agenda for the May 22nd sessions (subject to additions & other changes). Every topic discussed during the National Catalog Forum addresses a significant portion of your company’s bottom line: catalog postage rates, postal reform’s impact on catalog mail, the 10-year postal ratemaking review’s impact​ on your business, the internet sales tax and how the anticipated Supreme Court ruling on the Quill precedent will affect you, and more…



3. Catalog Day on Capitol Hill jpeg

Following a full day on May 22nd of sessions with legislators, postal officials, and others with skin in the catalog/e-commerce sectors, all attendees will storm Capitol Hill on May 23rd to meet with members of Congress. There, you will be given a chance to explain to key legislators how postal rates and the possible overturn of the Quill remote sales tax precedent directly impact your business.

jpeg 4. Discount Hotel Rooms Nearly Sold Out

Our room block at the special $299/night rate at the DuPont Circle Hotel in the exciting DuPont Circle district of Washington actually just sold out, but we were able to get a few more rooms made available and they won’t last long. The deadline for the discount rate is May 1, 2018, but don’t wait because they’ll likely be gone well before then.

  • RESERVE ONLINE: Click this link, then click on the upper right “book your stay” button, then where it says “have a code?” enter ACMA_2018 into the room block code box, click on “find a room” and you’ll get the $299 rate.
  • RESERVE BY PHONE: Call 202-483-6000, and mention you’re with the 2018 ACMA National Catalog Forum to get the $299 rate.

5. Step Up & Impact Your Future

The May 22nd sessions at the National Catalog Forum is a working meeting. Unlike other industry conferences, come prepared to speak up and help shape your business’s future. Out presenters your input to shape how they will potentially impact your catalog business. Then when you meet with Congress on May 23rd, you’ll also have an opportunity to influence their future decisions by sharing your concerns. And don’t forget our two amazing receptions: May 21st Welcome Reception at the DuPont Circle Hotel from 6:00 to 7:30 pm, and May 22nd VIP Reception on Capitol Hill from 6:30 to 9:30 pm, which will attract dozens of Congressional decision makers all eager to chat with you.

Easy Planner
We don’t have an “in” with any airlines, but can help you plan your flights, trains, etc., so you allow enough time coming and going. Here’s all you need to know:

  • Monday, May 21st, 3:00 – 5:00 pm: ACMA Board of Directors Meeting at DuPont Circle Hotel
  • Monday, May 21st, 6:00 pm: Welcome Reception begins at DuPont Circle Hotel
  • Tuesday, May 22nd, 8:00 am: Sessions run throughout the day
  • Tuesday, May 22nd, 5:45 pm: Buses will take all attendees to our popular VIP Reception taking place on Capitol Hill. The reception will end at 9:30 pm.
  • Wednesday, May 23rd, 8:00 am: Breakfast/prep session at the DuPont Circle Hotel
  • Wednesday, May 23rd, 9:00 am: Buses will load up for a full day of meetings with your legislators on Capitol Hill. NOTE: All attendees will need to bring their luggage on the buses, then will check bags near Capitol Hill. Then upon​ conclusion, they can pick up their bags and head for area airports, RR stations, etc.
  • Wednesday, May 23rd, 5:00 pm: Event concludes.

ACMA Contacts
If you need any guidance on logistics and transportation or have any other questions regarding the National Catalog Forum, contact Paul Miller ( or Cathy Roden ( or reach either at 800-509-9514.

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17th Annual National Forum Registration Page


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Postal Fund Donations


Catalog Industry Action Funds


Support ACMA’s Industry Action Funds

You can assist with specific areas of ACMA’s program of work by providing much-needed resources dedicated to a particular issue. Our Industry Action Funds are segregated accounts held by ACMA, made available as a “war chest” to deploy on specific issues that impact direct and remote marketers and their suppliers — eliminating the time and effort needed to raise funds in the heat of battle.

Please note that your contributions to ACMA Action Funds will not be used for any general ACMA “corporate purposes” other than a 5% service fee on funds raised and administered. Non-ACMA members are always eligible to make one-off donations. Such contributions support our network of consultants on whom we depend to advocate for the interests of direct and remote marketers and their suppliers. These funds are only used to pay for out-of-pocket expenses of the specific issues outlined below. Large volume donors may be considered for Steering Committees of each Fund. Click here for more information on how the funds are distributed and used.

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Restricted Status: Each Fund will be separately administered as restricted under the direction of the ACMA Board of Directors by the ACMA Treasurer and our association accountant. An elected Officer from the Executive Committee or the ACMA Board will authorize disbursements. Details on expenditures will be made available to any material contributor on request. Restricted funds may be released only upon authorization of the benefactor or in the event the contributing entity is defunct, by vote of the ACMA Board.

Use of Funds: Moneys from each fund may be used for hiring lobbyists, economists, attorneys, consultants, public relations or government relations personnel, conducting research or other surveys highlighting positions favorable to cataloging, supporting coalitions or other groups allied to our positions, paying for advertising aimed at influencing elected officials or other stakeholders, organizing grass roots outreach, education or advocacy in support of public policy positions or for other tactics favorable to ACMA policy positions. Money raised will not be used to support any political candidate or political party; these moneys must come from a Political Action Committee.

Lynn Noble

President & Executive Director

New Member Development & Acquisition; Postal Affairs

Lynn Noble is ACMA’s Vice President, Industry Relations, having joined the ACMA in May 2015, following an extensive direct marketing career in private industry as well as the US Postal Service. He is responsible for leading the membership development efforts for the ACMA through new member acquisitions and providing enhanced member value.

Throughout his career, Lynn has held key marketing & sales positions with several leading direct marketers, as well as several high-level management positions with the US Postal Service.

In 2009, at the request of the ACMA, the US Postal Service initiated a new position of Catalog Manager to lead the Service’s efforts to stabilize and grow the catalog industry. Lynn returned to the USPS to lead those efforts and was instrumental to developing a stronger industry partnership between the Postal Service and the catalog industry. Serving as the product manager for catalogs, Lynn helped to raise the awareness of catalog-specific business challenges within the executive ranks of the USPS. During his tenure, the ACMA and catalog companies enjoyed a collaborative and progressive environment that produced more stabilized rates and inclusion in key USPS promotional opportunities.

Just prior to joining the ACMA Lynn was the USPS’s Manager, Strategic Account Operations, leading a team of senior sales professionals who focused exclusively in the Catalog, Mail Order, and E-commerce arena. In addition to his Postal positions, Lynn previously held key positions with leading direct marketing companies, including Cox Target Media, Market Logic, Catalina Marketing,, and Advantage Direct.

Paul Miller

Vice President & Deputy Director

Association Matters, Marketing / Communications, Membership Relations

Named Vice President & Deputy Director in January 2010, Miller came to the ACMA following a lengthy career of more than two decades following the catalog/multichannel/e-commerce/retail businesses. Reporting to ACMA president & executive director Hamilton Davison, Miller oversees marketing and communications, membership development, and organizes and oversees ACMA’s National Catalog Forum, while working with Davison on most of ACMA’s postal-related efforts.

Miller started his career as a reporter with Catalog Showroom Business, following a form of retailing that was led by the likes of the Service Merchandise and Best Products retail chains.

After several years of editor/reporter roles with business magazines that followed the toy and gift industries, Miller was named associate editor of Catalog Age magazine (now Multichannel Merchant) in 1986. He rose up the ranks at Catalog Age over the next 18 years to be the magazine’s senior news editor.

Beginning in the late ’80s, Miller became Catalog Age’s postal beat reporter, where he’d follow key postal events and pull out the key catalog mail-related issues for readers. During that time, he attended many Mailers Technical Advisory Committee (MTAC) meetings and National Postal forums.

After leaving Catalog Age in 2004, Miller consulted with several catalogers and multichannel suppliers for a time, he was named news/website editor at Commercial Property News. Less than a year later, he was asked to take the reigns at Catalog Success (now All About ROI) where he served as editor-in- chief from 2006 till the end of 2009.


Mike Plunkett

President & Executive Director

Washington, legislative, lobbying matters

ACMA appointed Michael K. Plunkett as its President and Executive Director in January 2024, succeeding founder Hamilton Davison. Mr. Davison moved on to own and run a company. Mr. Plunkett brings years of executive leadership experience having been the President and CEO of the Association for Postal Commerce (PostCom) since 2017.  In the newly-formed dual role, he will continue his current role with PostCom and the two organizations will operate separately.

During his tenure, PostCom has continued to lead the mailing and shipping industry on policy and regulatory matters and to work with Government agency partners to advance issues of importance to members. Mr. Plunkett is also President of the Delivery Technology Advocacy Council, a nonprofit launched in 2020 to concentrate on delivery and logistics technologies.

Prior to PostCom, Mr. Plunkett accumulated more than 25 years Postal experience with the United States Postal Service in numerous executive roles in operations, marketing, product development and pricing.  As a leader within the Postal Service’s management team, Mr. Plunkett developed a well-earned reputation for innovation by leading efforts to develop pricing agreements for domestic services and in the development of the forever stamp and the priority mail flat rate box.

Mr. Plunkett has testified on pricing and policy issues before the Postal Regulatory Commission and Congressional subcommittees.  He has authored and presented papers on postal policies, economics, and operations for National and International conferences.

Mr. Plunkett holds Masters Degrees in Business from the Wharton School at the University of Pennsylvania and the Massachusetts Institute of Technology, where he was a Sloan Fellow. He earned a Bachelor Degrees in Economics and Finance from the Pennsylvania State University.