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Postmaster General Among Multitude of Keynoters at National Catalog Forum

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WASHINGTON, MAY 2-4, 2017

REGISTRATION  AGENDA  SPONSORSHIPS  HOTEL RESERVATIONS

What Will Become of The Postal Service? Hear What the PMG Has to Saypng

The Honorable Megan Brennan (at right) will kick off the 10th Annual National Catalog Forum on May 3rd by laying out her State of the Business on where she sees the USPS going this year. One of several high-profile keynoters, she’ll also engage the audience on the key catalog-related issues that matter to you most, sharing her vision for catalogs in the mail and responding to all the questions time allows. Wondering what her take is on postal reform legislation? The 10-year review of the CPI price-capped postal rate-making system? When the USPS will get new governors? She’ll address all these concerns and more.

Panel Analyzes Postal Ratemaking Review

jpegSpeaking of the Postal Regulatory Commission’s mandated review of the 10-year-old rate-making system currently going on, former Special Assistant to the POTUS Denise Wilson (at left) leads a stellar panel of postal experts who have a pulse on the intent and potential outcome of the 10-year review and its potential impact on catalogs in the mail. She’ll be joined by former PRC Chairman Dan G. Blair and postal veteran Larry Buc, all of whom will address attendees’ concerns on the assorted directions this crucial review could take. Will the Commission bust the price cap? Will the review evolve into a lengthy court battle? Will catalogs’ underwater status catch up with us? The panel will lay out all the potential scenarios.

Fending Off States’ Sales Tax Attacksjpeg

Brann & Isaacson Senior Partner George Isaacson (at right) will square off with Alabama Department of Revenue Deputy Commissioner of Revenue Joe Garrett on how Alabama and other states are maneuvering to circumvent the Quill v. North Dakota use tax law. The ACMA is already off to a successful start in its lawsuit against South Dakota; further action vs. Tennessee and Louisiana could be forthcoming. Meanwhile, Colorado’s tattletale law faces an uncertain future. Mr. Isaacson, whose firm is representing the ACMA, will examine these state actions while Deputy Commissioner Garrett fields audience questions in defense of his state’s actions.

Turning the Key Toward Your Future

jpegCreators of the new Integrated Media Research Center (IMRC), a new collaborative think tank dedicated to improving the efficacy of marketing, will explain how you can jpegparticipate in this valuable resource today and how it may bode for your future. Designed to encourage an ongoing discussion among marketers about the most effective use of an ever-expanding set of marketing channels, including catalogs, the IMRC braintrust will show you how to maximize this valuable opportunity. Elissa Moses (at left), CEO of Ipsos Neuro & Behavioral Science Center, and Chris Karpenko, USPS Executive Director Brand Marketing (at right), will lead a panel along with fellow IMRC board member Andy Joyce, VP, Strategic Services Group, at MeritDirect.

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COUNTDOWN TO ACMA’s 10th ANNUAL NATIONAL CATALOG FORUM: 34 DAYS

Space is limited. Click here and get yourself registered today!

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See The Full Agenda

The many keynoters don’t end here. Click here to review the full agenda.

Limited Seats Available – Register Now

Register now, as there are still slots available, but they’re in limited quantity. (ACMA members: Be sure to set up your log-in on our brand-new website to get your preferred member discount. Click here for instructions.)

Very Few Discount Hotel Rooms Left – Book Now

Last week, we were able to add a handful of rooms to our sold-out room block ($299/night), but they’ll be taken very quickly. So use this link to book your room at Washington’s elegant DuPont Circle Hotel or call the hotel directly at 202-438-6000 and give them the code, ACMA030517. If booking online, enter the code above in the room block code box when prompted to get the discounted rate.

Planning Your Trip – Key Dates & Times

In plotting out your time in Washington, please plan around the following:

  • May 2nd, 6:30 pm: The conference begins with our Welcome Reception at the Dupont Circle Hotel
  • May 3rd, 9:00 am: First full day of sessions, culminating with our VIP reception that evening
  • May 4th: Sessions resume at 8:00 am and the conference ends at 1 pm

Questions?

Contact Paul Miller (pmiller@catalogmailers) or Cathy Roden (croden@catalogmailers.org) or reach either of us at 800-509-9514.

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The ACMA Logo for the 17th Annual Forum, 4 shapes blue, red, black and light blue, with ACMA, on in each shape. Underneath reading 2024 National Forum.

17th Annual National Forum Registration Page

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Postal Fund Donations

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Catalog Industry Action Funds

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Support ACMA’s Industry Action Funds

You can assist with specific areas of ACMA’s program of work by providing much-needed resources dedicated to a particular issue. Our Industry Action Funds are segregated accounts held by ACMA, made available as a “war chest” to deploy on specific issues that impact direct and remote marketers and their suppliers — eliminating the time and effort needed to raise funds in the heat of battle.


Please note that your contributions to ACMA Action Funds will not be used for any general ACMA “corporate purposes” other than a 5% service fee on funds raised and administered. Non-ACMA members are always eligible to make one-off donations. Such contributions support our network of consultants on whom we depend to advocate for the interests of direct and remote marketers and their suppliers. These funds are only used to pay for out-of-pocket expenses of the specific issues outlined below. Large volume donors may be considered for Steering Committees of each Fund. Click here for more information on how the funds are distributed and used.

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Description

Restricted Status: Each Fund will be separately administered as restricted under the direction of the ACMA Board of Directors by the ACMA Treasurer and our association accountant. An elected Officer from the Executive Committee or the ACMA Board will authorize disbursements. Details on expenditures will be made available to any material contributor on request. Restricted funds may be released only upon authorization of the benefactor or in the event the contributing entity is defunct, by vote of the ACMA Board.

Use of Funds: Moneys from each fund may be used for hiring lobbyists, economists, attorneys, consultants, public relations or government relations personnel, conducting research or other surveys highlighting positions favorable to cataloging, supporting coalitions or other groups allied to our positions, paying for advertising aimed at influencing elected officials or other stakeholders, organizing grass roots outreach, education or advocacy in support of public policy positions or for other tactics favorable to ACMA policy positions. Money raised will not be used to support any political candidate or political party; these moneys must come from a Political Action Committee.

Lynn Noble

President & Executive Director

New Member Development & Acquisition; Postal Affairs

Lynn Noble is ACMA’s Vice President, Industry Relations, having joined the ACMA in May 2015, following an extensive direct marketing career in private industry as well as the US Postal Service. He is responsible for leading the membership development efforts for the ACMA through new member acquisitions and providing enhanced member value.

Throughout his career, Lynn has held key marketing & sales positions with several leading direct marketers, as well as several high-level management positions with the US Postal Service.

In 2009, at the request of the ACMA, the US Postal Service initiated a new position of Catalog Manager to lead the Service’s efforts to stabilize and grow the catalog industry. Lynn returned to the USPS to lead those efforts and was instrumental to developing a stronger industry partnership between the Postal Service and the catalog industry. Serving as the product manager for catalogs, Lynn helped to raise the awareness of catalog-specific business challenges within the executive ranks of the USPS. During his tenure, the ACMA and catalog companies enjoyed a collaborative and progressive environment that produced more stabilized rates and inclusion in key USPS promotional opportunities.

Just prior to joining the ACMA Lynn was the USPS’s Manager, Strategic Account Operations, leading a team of senior sales professionals who focused exclusively in the Catalog, Mail Order, and E-commerce arena. In addition to his Postal positions, Lynn previously held key positions with leading direct marketing companies, including Cox Target Media, Market Logic, Catalina Marketing, Freesamples.com, and Advantage Direct.

Paul Miller

Vice President & Deputy Director

Association Matters, Marketing / Communications, Membership Relations

Named Vice President & Deputy Director in January 2010, Miller came to the ACMA following a lengthy career of more than two decades following the catalog/multichannel/e-commerce/retail businesses. Reporting to ACMA president & executive director Hamilton Davison, Miller oversees marketing and communications, membership development, and organizes and oversees ACMA’s National Catalog Forum, while working with Davison on most of ACMA’s postal-related efforts.

Miller started his career as a reporter with Catalog Showroom Business, following a form of retailing that was led by the likes of the Service Merchandise and Best Products retail chains.

After several years of editor/reporter roles with business magazines that followed the toy and gift industries, Miller was named associate editor of Catalog Age magazine (now Multichannel Merchant) in 1986. He rose up the ranks at Catalog Age over the next 18 years to be the magazine’s senior news editor.

Beginning in the late ’80s, Miller became Catalog Age’s postal beat reporter, where he’d follow key postal events and pull out the key catalog mail-related issues for readers. During that time, he attended many Mailers Technical Advisory Committee (MTAC) meetings and National Postal forums.

After leaving Catalog Age in 2004, Miller consulted with several catalogers and multichannel suppliers for a time, he was named news/website editor at Commercial Property News. Less than a year later, he was asked to take the reigns at Catalog Success (now All About ROI) where he served as editor-in- chief from 2006 till the end of 2009.

 

Mike Plunkett

President & Executive Director

Washington, legislative, lobbying matters

ACMA appointed Michael K. Plunkett as its President and Executive Director in January 2024, succeeding founder Hamilton Davison. Mr. Davison moved on to own and run a company. Mr. Plunkett brings years of executive leadership experience having been the President and CEO of the Association for Postal Commerce (PostCom) since 2017.  In the newly-formed dual role, he will continue his current role with PostCom and the two organizations will operate separately.

During his tenure, PostCom has continued to lead the mailing and shipping industry on policy and regulatory matters and to work with Government agency partners to advance issues of importance to members. Mr. Plunkett is also President of the Delivery Technology Advocacy Council, a nonprofit launched in 2020 to concentrate on delivery and logistics technologies.

Prior to PostCom, Mr. Plunkett accumulated more than 25 years Postal experience with the United States Postal Service in numerous executive roles in operations, marketing, product development and pricing.  As a leader within the Postal Service’s management team, Mr. Plunkett developed a well-earned reputation for innovation by leading efforts to develop pricing agreements for domestic services and in the development of the forever stamp and the priority mail flat rate box.

Mr. Plunkett has testified on pricing and policy issues before the Postal Regulatory Commission and Congressional subcommittees.  He has authored and presented papers on postal policies, economics, and operations for National and International conferences.

Mr. Plunkett holds Masters Degrees in Business from the Wharton School at the University of Pennsylvania and the Massachusetts Institute of Technology, where he was a Sloan Fellow. He earned a Bachelor Degrees in Economics and Finance from the Pennsylvania State University.